Tuesday, July 22, 2008

Staying WiiFit?

Nintendo is a master of creating demand on a product, and WiiFit is the most recent hardware to fall short of demand.

If you want a WiiFit, good luck. The peripheral is in the same demand as the console when it was first released. With low supply and high demand, retail stores can barely keep it in stock.
The hook is with product innovation. They make games which are fresh and ground breaking it appeals to a larger fan base, from casual to hardcore gamer. WiiFit also plays on the health craze. The system is good for both home exerciseds and parents who want their gamer kid more active.

Making the balance board more versatile adds to the demand. Its compatible with future releases like skate for the Wii.

If Nintendo continues to make broad demographic and innovative games, they will hold a strong demand on their products.
Sent on the TELUS Mobility network with BlackBerry

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